Cwestiwn ysgrifenedig WQ100734

Communications activity

The following contracts have been awarded to SBW Advertising in 2026-27:

• £450,000 to deliver targeted communications to promote support available and encourage public adoption of clean technologies such as heat pumps, solar panels, and electric vehicles.

• £110,000 to maintain and further develop the Climate Action Wales website (climateaction.gov.wales) to support this communications activity and broader public awareness of actions to address climate change.

An additional £100,000 has not yet been awarded to a contractor and will be used to deliver content partnerships in support of the above.

Social research

A total of £220,000 has been allocated for social research activity in 2026-27. The main focus is the commissioning of a new national Climate and Nature Survey, the contract for which has not yet been awarded. The remainder covers outstanding research commissioned in 2025-26, including:

• final reports for Waves 5 and 6 of the Climate Change Perceptions and Actions Survey (£27,699 already awarded to WSP as part of this work);

• analysis and reporting of responses to the Net Zero Transition 2026 to 2030 and beyond: discussion paper | GOV.WALES (£38,389 already awarded to Miller Research); and

• stakeholder workshops to inform a review of the Public Engagement Strategy 2023-2026 (£37,960 recharge for internal research costs)

The remaining £62,000 covers related programme-funded staff costs.